I noticed last week that Peter Marsh had died. He was a larger than life self publicist and showman and unlike most advertisers who believed in letting their work sell the agency he believed that selling himself sold the work. A big fan of Thatcher his agency was the fastest growing in the 80’s. His ads were recognisable by a catchy jingle and a showy campaign.
Comments
I do have a view on this bit
No one seems to know where he’s been getting advice but so much dependence on one personality seems a very risky strategy.
With the right front man it isn't a risk, Cameron won the Tories a majority in 2015 thanks to Cameron being the front man, in part because he led Ed Miliband on most leadership metrics.
Is Boris a pound shop David Cameron? We'll find out on June 24th
BRITAIN IS BETTER OFF OUTSIDE EUROPE!
Believe in BRITAIN!
Be LEAVE!
https://twitter.com/odysseanproject/status/731209359989063681
Until I saw that polling on David Cameron's appeal to swing voters on this issue.
I was very surprised, by contrast, at Boris.
Winking at a beautiful girl in the dark.
Roger's advertising analysis of events are great, and intuitive. I often wondered why people have spent so much money on advertising, but Roger's articles make me understand the process much more.
Anyway, I'm off to bed. We are an hour ahead of you in Italy.
https://yougov.co.uk/news/2016/05/09/eu-referendum-trust-boris-slides/
https://twitter.com/DanHannanMEP/status/731232634479738882
Yet another informative and balanced article. Many thanks Roger.
General Election:
Hillary Clinton: 49%
Donald Trump: 36%
Other/Unsure: 15%
Donald Trump: Favorable/Unfavorable:
All Voters: 33%/62%
Republicans: 55%/38%
Independents/Third Party: 33%/67%
Females: 31%/63%
Whites: 41%/54%
Hispanics: 10%/87%
Under 50: 22%/74%
51 and Over: 42%/54%
Hillary Clinton: Favorable/Unfavorable:
All Voters: 46%/52%
Democrats: 80%/18%
Independents/Third Party: 45%/53%
Females: 52%/47%
Whites: 36%/62%
Hispanics: 48%/50%
Under 50: 44%/54%
51 and Over: 47%/52%
http://static.politico.com/00/fd/3b66ba454039b21f6797f039096e/april28-lge-600-final-slides.pdf
Really politically speaking the Remain Tories like Cameron & Osborne can kill off Boris whilst also winning for Remain. I believe intrinsically Boris has made a huge mistake in getting involved with Leave and his complete lack of coherent strategy belies the void at the heart of Leave.
Remain has been labelled "project fear" by its detractors but Leave by not constructing an effective alternative have lost the media campaign so far. I don't sense yet that people have fully decided one way or the other but when the final furlong comes into play and animal spirits kick in I expect a healthy Remain victory. Remain is the status quo and as such it will always rest on the alternative Leave to spell out, what the alternative means. I think the direct impact of things being taken away if the UK Leaves is an incentive for the wavering voter to back Remain. Even things like EHIC are important to voters who cannot get travel insurance for pre-existing medical conditions. As we have seen with TV licences for the elderly, the politics of benefits being taken away is potent.
So, Harold Wilson's observation in his devaluation address "about the pound in your pocket or purse" has a bearing on this referendum in that it will be the financial consequences that will focus minds. I do think the Remain campaign need to hone their message, saying each household will be £4,600 worse off is bad but it is too impersonal. People need to feel they are going to get hit hard directly and that is where the margins of victory will lie. People say a picture is worth a thousand words, it will be interesting to see what the ad men present!
Turns out he isn't.
https://twitter.com/Sunil_P2/status/731240757227573248
See here http://aconservatives.blogspot.com/2016/04/osbornes-accountancy-is-very-creative.html
And here
http://aconservatives.blogspot.com/2016/04/the-oecds-creative-accounting-on-brexit.html
Understood.
Cameron called on Obama
To supply Remain's clinching drama
It should have worked well
And put Leave in hell
But, instead, it brought perverse karma
We should be getting a plethora of EU referendum polling with assorted supplementaries in the next week, including at least three public phone polls.
I'm intrigued about the 'winking at a girl in the dark' bit. It's academic for happily-married me, of course, but as I understand it, if you go 'clubbing' the noise is so fearsome that you haven't a snowflake's chance in hell of chatting her up. Presumably the lights are flashing and strobing, so hand-signals won't work. So is there some Bluetooth app which fills the gap?
To be honest, I'm not sure the electorate can withstand this level of pummelling: the pounding from Remain is intense, unyielding and relentless. The BBC is good at giving billing to the right headlines, and we have another 40 days of it.
I think everyone will be glad when it's over.
Probably the best passing side in England until Wenger's Invincibles
Core of Scotland's unbeaten 1974 World Cup side
Bradford City can't get near that.
https://itunes.apple.com/gb/app/sugard-1-sugar-daddy-dating/id986625265?mt=8
Said gentleman are also known to be facebook friends with their wives.
[Edit or am I mixing you up with the other Bradfordian on here?]
It seems totally wrong that the plod officer is still in limbo.
Oh, and 3 titles.
Still, it's a good try. It took me over 45 seconds to figure out the flaw in your argument.
And a European Cup final (under Armfield, but the same side).
Also (a minor point, but a meme seems to be developing): "The IMF, OECD and HM Treasury also thought we would be mad not to join the ERM ".
Citation needed, in respect of the IMF and OECD. Of course it's true that Chancellors Lawson and Lamont were keen on ERM, but I'm not sure that's entirely helpful to your argument that those who were wrong then are wrong now.
I can go look up a citation but that would involve looking at very old archives. I am happy to rely on my memory and ask you to cite a counter source.
On household numbers, you seem to be combining numbers arbitrarily from different sources. I'd expect the number of households to continue increasing even with zero net migration, because of demographic effects.
Remember in West Yorkshire the last team to get to a major cup final was the mighty bantams from div 2 making history.
Great fans.
https://www.youtube.com/watch?v=kqOSJInnljs
To get 28 million if we leave I have simply assumed Cameron will keep his word on net immigration. I grant you that promise could be argued to be laughable now...
Anyway, bedtime. Night all.
The city once called Leningrad
Has an office that's full of some mad
Trolls who post on PB
Which, I'm sure you'll agree,
Is really quite tragically sad.
Leeds United have been Champions of England three times in my lifetime; a feat bettered only by Arsenal, Chelsea, Liverpool and Man United, and equalled by Everton and Man City. Despite Leeds' appalling record of the last 12 years they still rank 10th in the all-time top division listings, and though the original quote about "plagued by economic mismanagement, and left languishing with little hope" is undoubtedly correct, we are only one Qatari owner away from rising again. Such is modern football.
Excellent thread Roger.
I am reminded of the old saw:
'Selling is getting rid of what you've got.
Marketing is having what you can get rid of.'
I'm not sure yesterday's 'Never mind your pocket, stupid, think of your sovereignty' suggests LEAVE have sorted out their marketing, let alone their selling.....
http://www.theguardian.com/politics/2016/may/13/sadiq-khan-jeremy-corbyn-get-back-habit-winning-elections
1) I think Khan is right, but
2) The Grauniad's Print Headline Blair's Strategy Key to 2020 Victory will not help sell it within Labour.
http://67.media.tumblr.com/6bbcd1ad7e026af2626905aedbf504ed/tumblr_o74wacrzN41u5f06vo1_1280.jpg
Nigel Farage put the case crisply in a speech a few days ago, extracts from which were shown to the groups. This went down well with most people (“I like a bit of Nige”), who thought he clearly summed up the argument that the political elite had connived in mass immigration because they liked having “cheaper nannies and chauffeurs”, whatever the interests of their constituents. “When he talks about immigration, he’s plausible.”
http://lordashcroftpolls.com/2016/05/belfast-and-brighton-referendum-focus-groups-with-48-days-to-go
The population and migration projections which underlie the modelling were used by the OBR in their Economic and fiscal outlook accompanying Budget 2016. It is assumed that population growth will slow in line with the ONS’s current principal population projections. In the principal projection, total net international migration to the UK falls from 329,000 per year in 2014 towards 185,000 per year from 2021 onwards. This is a stylised projection rather than a forecast.
This gives a UK population of 71.4m in 2030, up from 65.6m in 2016. As Richard says, the same population increase is assumed for every scenario.
An awkward 0 - 2 defeat last night in the away leg of their play-off game against Sheff'd Weds, but I wouldn't give up just yet on Brighton progressing, especially considering the 9/1 odds on offer from those nice folk at Corals against them reaching the Promised Land (other bookies go 8/1).
The Seagulls lost out to Middlesbrough on gaining automatic promotion in the final game of the season by the tiniest margin of goal difference.
They finished on 89 points, surely the highest tally ever achieved without finishing top two and an enormous 15 points ahead of the 6th placed Owls who they play in the return home game next Monday, which I would normally expect Brighton to win comfortably.
Should they do so, they would surely have at least an evens chance of defeating either Derby or Hull at Wembley to the £170 million big prize at the end of the month.
My chief concern has to be their injuries situation, since I understand that four players had to be replaced last night and they finished with only 10 men on the pitch.
Nevertheless, at these odds, I've had a fiver's worth but DYOR.
http://www.scotsman.com/news/humza-yousaf-most-people-in-snp-want-to-get-rid-of-monarchy-1-4127741
Gravis Marketing/One America News 5/10 - 5/10 1,574 RV
C51 T49
DYOR.